Zapier + Magnolia CMS

How to use Magnolia and Zapier together

What Zapier offers

Zapier is your go-to platform for streamlining and automating tasks across various apps, empowering you to achieve more with less effort. With over 6,000 apps at your disposal, Zapier allows you to design forms, web pages, and apps without coding through Interfaces. Additionally, you can build automated workflows using triggers and actions with Zaps, and efficiently manage data with Tables, purpose-built for automation.

Key Features:

  1. Versatile Automation: Zapier lets you automate anything you can imagine by combining user interfaces, data tables, and logic, eliminating the need to wait for developers.
  2. Rapid Growth: Zapier's automation capabilities enable you to grow twice as fast without the need to hire additional personnel.
  3. Automation Products:
    Interfaces: Design forms, web pages, and basic apps without coding.
    Zaps: Build automated workflows with triggers and actions across 6,000+ apps
    Tables: Store, edit, and move data with a database purpose-built for automation.


Best-Practice Templates:

  • Lead Capture: Use a contact us form for efficient lead capture.
  • Applicant Tracker: Streamline applicant tracking for job openings.
  • Expense Hub: Create an expenses hub for team management.
  • Contact Us Page: Easily publish a Contact Us web page.
  • Onboarding Chatbot: Onboard new employees seamlessly with a chatbot.
  • Inventory Tracker: Manage your inventory automatically.


Customizable Automation:

Zapier empowers you to start your workflow effortlessly, eliminating the need for intricate technical specifications.

Whether you aim to automate simple tasks or orchestrate entire systems, Zapier facilitates the automation of complete, end-to-end workflows. This flexibility ensures that users, regardless of technical expertise, can efficiently implement automation solutions tailored to their specific requirements.

Visual Builder:

Effortlessly kickstart your workflow by using Zapier's intuitive visual builder. This user-friendly feature allows you to drag and drop steps, making the automation process seamless and efficient.

Automation-First Products:

Zapier's suite of tools is designed for businesses seeking robust automation capabilities to grow rapidly across teams, tools, and processes.

Whether you are a small business or a Forbes Cloud 100 company, Zapier's automation-first approach provides the flexibility and power you need to optimize and scale your workflows effortlessly.

A bit development needed

About outgoing triggers

The integration process has two ways to interact with magnolia. One is the way out from magnolia. Here are some examples:

  • You want to send a newsletter subscriber to a marketing automation tool
  • You want to activate a social media post after a page was published
  • You want to add all form entries in a CRM

For that you need to develop a custom trigger. This could be in the publishing workflow module for example with a custom webhook or in the magnolia form module. If you use your system as a headless system you probably consider doing this directly within the frontend.

A bit more development needed

About incoming actions

The second way is to execute an action within magnolia based on an outside trigger. Possible scenarios are:

  • Automate page creation from an outside trigger mostly social media
  • Upload an image in the dam from a trigger in dropbox or google drive
  • Create a post based on a doc in google docs

To integrate this you need to add a custom REST Endpoint within magnolia which end up in a customized action inside magnolia cms.

How to integrate Automation Tools

You want to understand more about the integration of automation tools with magnolia cms?