Campaign Monitor + Magnolia CMS

How to use Magnolia and Campaign Monitor together

What Campaign Monitor offers

Campaign Monitor serves as a robust email marketing platform, offering a suite of tools for creating, sending, and optimizing email campaigns. Key features include a user-friendly drag-and-drop builder for visually appealing campaigns and access to a library of professionally designed templates. Personalization and segmentation options, such as dynamic content and audience segmentation, enhance engagement.

The platform excels in automation, providing a Journey Designer for creating automated customer journeys and behavioral triggers based on subscriber actions. A/B testing capabilities allow users to optimize campaigns by testing subject lines and content variations.

Campaign performance can be tracked in real-time through detailed reports on opens, clicks, and other metrics. Conversion tracking measures the impact of campaigns, while responsive design ensures mobile optimization for diverse user platforms.

Campaign Monitor facilitates seamless integration with third-party applications through various integrations and API access for custom solutions. Subscriber management features include list management and preference centers for efficient organization and user preferences.

Compliance with data protection regulations, including GDPR, is prioritized, with authentication and security measures in place to safeguard against unauthorized access. The platform offers customer support and a resource hub with guides and webinars to enhance email marketing skills.

Campaign Monitor's user-friendly interface and comprehensive feature set make it a versatile choice for businesses of all sizes, empowering them to engage effectively with their audience through targeted and impactful email campaigns.

Easy peasy, out of the box

Form module integration

A very basic integration could be achieved through a form processor within Magnolia's form module. After the submission of a form, the submission executes a chain of functions. They are called form-processors. In these functions, you could send a POST method to the corresponding end point of any marketing automation tool.

Development and module installation needed

Connect with the Marketing Automation Connector Pack

Beside the form module solution, which does not offer you to use Campaign Monitor Forms within Magnolia, you could also use an extension for Campaign Monitor that builds upon the Magnolia Marketing Automation Connector Pack. This Connector Pack can be obtained directly from Magnolia alongside the DX Core edition.

The module will offer you the option to choose any type of Campaign Monitor Form and display it however you like inside Magnolia.

For further help, please contact the folks from Magnolia. They will help you, for sure.

Easy peasy, out of the box

Embed sign up form from campaing monitor

If you only prefer to show a sign-up form, you could also create a form inside the campaign monitor and use a usual HTML component within the magnolia page. If you don't have an HTML component available, please ask your implementation administrator. They probably removed permissions.